The Color Of The Year 2025- Mocha Mousse Is Having A Moment.

From runways to Instagram, the colour of the year 2025, brown, is stealing the spotlight. See how stars are styling this chic, understated color into must-have wardrobe statements.

The Color Of The Year 2025- Mocha Mousse Is Having A Moment. Credits: Vogue
The Color Of The Year 2025- Mocha Mousse Is Having A Moment. Credits: Vogue

The fashion world is undergoing a warm-toned revival in 2025, as brown, especially in rich chocolate hues, is officially the color of the moment.. From street style to high-glam events, celebrities and influencers alike are embracing mocha mousse and espresso tones as the ultimate neutral of the year.

Luxury Meets Comfort

Pantone’s “Mocha Mousse” has been declared 2025’s Color of the Year, symbolizing quiet luxury and tactile richness. The shift marks a departure from stark minimalism, signaling a return to craftsmanship, warmth, and depth—qualities embodied by brown’s understated elegance.

Star Power On-Sight

Icons are leading this trend. Zendaya and Hailey Bieber have been spotted frequently donning head-to-toe brown outfits. On Instagram, Hailey (@haileybieber) posted a striking mocha monochrome suit, captioned “espresso state of mind," instantly sparking thousands of saves and shares.

Hailey Rhode Bieber on Instagram: “business as usual”
3M likes, 15K comments - haileybieber on December 5, 2024: “business as usual”.

Courtesy: Hailey Bieber's Instagram

Supermodel Kendall Jenner further solidified the look at Milan Fashion Week, accessorizing a chocolate-brown Bottega Veneta outfit with matching hair and brown eyeliner—a move that amplified her “chocolate queen” status. Her post, “blonded 🍫,” drew public attention to how brown accessories can complement unexpected tones.

British Vogue on Instagram: “If blondes do have more fun, then the proof is #KendallJenner at the #BottegaVeneta show. The supermodel just made her first appearance at #MilanFashionWeek with her new hair transformation, skipping the catwalk and heading straight to the star-studded front row. Click the link in bio for the best FROW moments so far.”
211K likes, 655 comments - britishvogue on September 21, 2024: “If blondes do have more fun, then the proof is #KendallJenner at the #BottegaVeneta show. The supermodel just made her first appearance at #MilanFashionWeek with her new hair transformation, skipping the catwalk and heading straight to the star-studded front row. Click the link in bio for the best FROW moments so far.”.

Courtesy: British Vogue's Instagram

Runway to Reality

Design houses such as Miu Miu, Saint Laurent, and Hermès incorporated brown into their Spring/Summer collections, pushing the hue beyond its seasonal roots. Meanwhile, influencers are pairing brown suede hobo bags, ballet flats, and cozy knits in coffee tones for a luxe-casual aesthetic.

As brands and celebrities continue to champion brown—from deep espresso separates to caramel outerwear—it’s clear this color is more than a trend: it’s a year-round wardrobe staple.

Final Takeaway

Brown is no longer overlooked. With high-profile validation and runway momentum backing it, this earthy hue has silenced black’s reign—quietly, confidently, and chicly.

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