Rihanna’s Fenty Beauty and Fenty Skin Officially Launch in India via Sephora & Tira
Starting August 7, 2025, Fenty Beauty and Fenty Skin are officially available across India—as both e-commerce and in-store offerings—through Sephora and Tira, backed by strong retail and distribution infrastructure.
Pop icon Rihanna’s inclusive beauty brands, Fenty Beauty and Fenty Skin, have officially made their debut in India as of August 7, 2025. The launch brings the globally acclaimed products to both Sephora India and Tira Beauty, marking a long-awaited milestone for Indian beauty enthusiasts.
Both brands are now available online and across over 50 physical stores in 16 cities, thanks to an exclusive partnership between Reliance Retail (which operates Sephora India and Tira) and the brands.
Highlights:
- Retail reach: Available at Sephora India and Tira Beauty outlets, as well as through their respective e-commerce platforms.
- Distribution partner: Managed in India by Luxasia, a well-known omni-channel beauty distributor in Asia.
Why It Matters
Previously, Fenty products were accessible in India only via Nykaa’s Cross-Border Store or directly from Fenty’s international site, both of which involved high shipping fees and delayed deliveries. The official local launch eliminates these barriers, offering faster access and potentially lower costs.
Isha Ambani, Director at Reliance Retail Ventures, emphasized the brand's commitment to bringing “the world’s best global brands” to Indian consumers through omnichannel access.
Sephora’s global president, Guillaume Motte, also voiced enthusiasm, stating the partnership is expected to spark a new wave of beauty discovery among Indian consumers.
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