FAE Beauty Lip Whip Review – Worth the Hype?
Looking for a beginner-friendly, clean lip product? FAE Beauty Lip Whip might be your next go-to. Here's my honest review with swatches, pros, cons, and all the tea on this Shark Tank India-famed lip mousse.
When an indie Indian beauty brand makes its way to Shark Tank India, you know it’s got something unique to offer. FAE Beauty, short for Free and Equal Beauty, is all about breaking stereotypes in the beauty industry. One of their most talked-about products? The FAE Beauty Lip Whip.
If you're a makeup beginner, a budget-conscious buyer, or just curious about homegrown brands, here's my in-depth review of this vegan, inclusive lip product.
First Impressions Of FAE Beauty Lip Whip
The Lip Whip comes in a frosted glass tube with minimalist branding. It’s compact, travel-friendly, and the doe-foot applicator is precise, making application easy even for beginners.
I picked the shade “Too Basic”, a warm-toned nude that flatters most Indian skin tones. Right from the first swipe, the texture stood out—it’s airy, whipped, and feels like nothing on the lips.
Formula, Texture & Pigmentation
The formula is where the Lip Whip truly shines:
- Texture: Mousse-like and smooth
- Pigment: Medium to buildable, not overly opaque
- Finish: Soft matte with a natural blur
- Comfort: Non-drying and lightweight
It's perfect for those who dislike the heaviness or cracking of traditional liquid lipsticks.
Bonus: You can also dab it on your cheeks as a cream blush!
Wear Test: How Long Does It Last?
The FAE Beauty Lip Whip lasted about 4–5 hours without food. It fades evenly and doesn’t leave behind a harsh outline. It's not transfer-proof, but it’s also not sticky or uncomfortable, making it a win for daily wear.
If you want something that feels like skin and wears gracefully, this is a solid pick.
FAE Beauty Lip Whip Swatches – Shade Guide
One of the highlights of the FAE Beauty Lip Whip range is its inclusive, wearable shade lineup designed to suit Indian skin tones. Whether you're into bold statements or soft nudes, there's something for everyone.
Here are shades you can explore:
These lip whips are buildable, so you can apply one swipe for a soft tint or layer up for a bolder look.
Price & Availability
The FAE Beauty Lip Whip is priced at ₹699 for 4ml. While it’s not drugstore-level cheap, the clean ingredients and performance make it worth the spend, especially if you're into ethical, skin-friendly makeup.
You can buy it from:
Keep an eye out for bundle deals and Shark Tank-inspired discounts!
Pros & Cons
Pros:
- Vegan, cruelty-free, and fragrance-free
- Lightweight, non-drying texture
- Suitable for all genders and skin tones
- Great everyday shades
Cons:
- Not transfer-proof
- Might need touch-ups after meals
- Slightly pricey for budget-only shoppers
My Final Thoughts
So, is the FAE Beauty Lip Whip worth trying? Honestly, yes, if you’re someone who prefers comfortable, low-effort lip products that still look cute. It doesn’t try to be your typical bold matte liquid lipstick, and that’s kind of the charm. It’s soft, easy to apply, and feels like you’re wearing nothing.
Plus, it’s clean, cruelty-free, and made by a brand that’s trying to shift the beauty narrative—what’s not to love?
Would I repurchase? Definitely. Especially for those everyday “I want to look put-together without trying too hard” kind of days.
Q1: Who is the founder of FAE Beauty?
FAE Beauty was co-founded by Shantanu Deshpande, who also appeared on Shark Tank India to pitch the brand’s inclusive philosophy.
Q2: Is FAE Beauty Lip Whip long-lasting?
It lasts about 4–5 hours under normal conditions. It's not transfer-proof but fades evenly.
Q3: Is FAE Beauty vegan and cruelty-free?
Yes, all FAE Beauty products, including Lip Whip, are vegan, cruelty-free, and fragrance-free.
Q4: Is the Lip Whip suitable for daily use?
Absolutely. Its lightweight, comfortable formula makes it ideal for everyday wear.
Q5: Can I use FAE Lip Whip on my cheeks, too?
Yes! The mousse texture blends beautifully as a cream blush.
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